Lyon | Spring 2022
TWO DIGITAL WINDOWS TO ENHANCE THE MAISON YOKO EXPERIENCE
For the new Maison YOKO beauty clinic, TETRO imagined two digital windows to create a luxurious, soothing and innovative setting in the heart of a listed building.
TETRO brings a strong digital and visual signature thanks to the integration of 2 custom-made screens with remarkable properties, a metaphorical window opens on the outside world.
- CREATIVE WORK PRESENTED -
INTEGRATION WITHIN A PRIVILEGED ARCHITECTURE
The project is at the heart of the transformation of a listed 19th century building into a modern private clinic. The founders wanted to offer their patients a strong and technological gesture. After studying several options, it was the integration of custom-made screens in the waiting rooms that attracted attention. These large screens will carry artistic video contents that are characteristic of the Maison Yoko.
THE BEST SCREEN IN THE WORLD
For Maison Yoko, TETRO designs, advises and commissions an audiovisual integrator for the work.
To match this world of aesthetics and luxury, a screen was needed to match the ambitions of the place: the first screen in the world to use the so-called microLED technology, the Samsung The Wall screen has the finest pitch and highest contrast on the market. A unique product with a revolutionary image.
TETRO also brings its vision and a note on content strategy.
A tailor-made project at the cutting edge of innovation to carry the avant-garde and luxurious image of a space.
ÉTUDE ET RÉALISATION
ESTHEMED - MAISON YOKO